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MMGMA 2016 Summer Conference: Sessions
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Summer Conference Sessions

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Opening Keynote | Breakout Sessions | Closing Keynote


Opening Keynote

This Would Be Funny... If It Wasn't Happening To Me! How To Embrace Change With Enthusiasm & Vigor

Jody Urquhart, Idoinspire

Sometimes life just gets in the way. Do you ever think, Why can't things just go the way I want for a change? or Why can't people just leave me alone? This hilarious and provocative presentation shows medical group managers how to face your stress instead of running and hiding. Embrace challenging situations and people with new ideas, innovation and conviction. This compelling motivational speech will increase your comfort and confidence in the face of stress and change. Explore how the only way out is through and that it can actually be fun to embrace life challenges. Learn to do more with less and love it. Embrace the chaos of change with conviction and vitality.

Click here to view the closing poem.

Learning Outcome

  • Derive strength from change Embrace work with new conviction and vitality Get your team on board with change Keep the daily grind engaging Transform bad into good Recognize the 3 stages of surviving change and where your team stands

Breakout Sessions

CryptoLocker and Other Ransomware: Threat, Mitigation, and Prevention in the Clinical IT environment

Charles Killmer, Netgain

In this seminar, we'll explore this fully-emerged, present threat to clinical data, operations, and security. Recent headlines have made it clear that the threat is now manifest, with ransoms paid, hospitals and clinics shut down, and countermeasures, both effective and ineffective, costing clinics thousands. Explore some mitigating activities, and some preventative technology approaches you can take back to your clinic's IT or vendor team.

Learning Outcome

  • Understand how cryptomalware works; Recommend protection controls; Educate colleagues on the protective strategies

Advance Practice Providers: Expanding their roles, reducing their risks

Robert Thompson, MMIC

Advanced practice providers (APPs), i.e., nurse practitioners (NPs) and physician assistants (PAs), are being employed in increasing numbers by clinics, hospitals and post-acute care facilities. According to US News & World Report, NP jobs rank #2 and PA jobs rank #10 on the list of the 100 Best Jobs Of 2015. The Bureau of Labor Statistics predicts that by 2022, NP employment will grow by 31 percent and PA employment by 38 percent, much faster than the average for all other occupations. As the health care industry relies more on APPs to provide care, how can we increase our effectiveness while minimizing risk?

Learning Outcome

  • At the end of this session, the participant will be able to: 1. Discuss the increasing employment and role of APPs in clinics, hospitals and long-term care facilities. 2. Understand the professional liability risks involved in employing APPs. 3. Recognize the most common contributing factors in professional liability cases involving APPs. 4. Identify patient safety strategies to mitigate risk and enhance patient safety.

Exploring Team-Based Models of Care Impact on Population Health and Total Cost of Care

Tammy Kritzer, CliftonLarsonAllen
David Schuh, CliftonLarsonAllen

Many organizations are focused on developing and implementing population health management strategies within a reimbursement framework that still rewards volume. As health care delivery models are redesigned to fundamentally deliver care differently, health care institutions need a well-articulated plan to improve outcomes and reduce the total cost of care.

  • Are you thinking about a new business framework that will allow prosperity in a world with lower reimbursement?
  • Are you building an operating framework that will reduce the total cost of care?
  • Are you adjusting care delivery models to allow for success in an environment of physician shortages?

Learning Outcomes

  • Highlight industry trends impacting reimbursement frameworks
  • Provide an overview of team-based care
  • Review the economic impact of population health and team based care models from a global health system finance perspective

Positioning Your Practice Online

Andrew Leintz, DAYTA Marketing

Did you know that 48% of Americans read health care reviews? Managing your online reputation proactively has become critically important. If you do not manage your reviews the right way, it can lead to large difficulties down the road. In this session, you will learn how to find, claim, and manage your online reviews.

Learning Outcome

The why, where, what, and how of reputation management. By the end of this session, the attendees will learn how to find, claim, and manage their online reviews.


Treating Real Estate as a Chronic Condition, Rather than an Acute Issue

Michael Sharpe, The Davis Group
Mark Fisher, Associated Eye Care

Many clinics treat their real estate as an acute condition—giving it attention only when an issue arises (the need for additional space, lease expiration, major capital investment required). Through thoughtful and deliberate planning, practice administrators can ensure that their clinics have the right space, in the right location at the right time. The Presentation will provide a framework for proactively planning and addressing the real estate needs of a clinic. It will detail strategic, financial and operation metrics for evaluating current space and planning for new space.

Learning Outcome

Develop best practice standards for evaluating real estate needs and assessing real estate opportunities.


I Am More Than My Balance

Kristen Jacobson, Apex Revenue Technologies

This session will look at industry trends and the current challenges that healthcare providers face as it relates to patient financial engagement, and why the same cookie-cutter billing process just won't cut it anymore. We'll explore how patient diversity, including generational factors, financial considerations, and past payment behaviors impact how patients are likely pay. Then share strategies about how to leverage patient data to make financial communications more personalized, more appropriate, and more effective.

Learning Outcome

Attendees will learn: How to look beyond the balance to understand patient needs, preferences and tendencies. How tried and true persona-based communication techniques apply to patient financial communications. How the financial conversation MUST transcend the bill and extend to the full revenue cycle. Techniques for tracking results: what to look for, and how to adjust (quickly).


Medicare Quality and Payment Reform 2016-2019

Candy Hanson, Stratis Health

Some of the most significant changes to Medicare Fee For Service are on the horizon: The current Medicare initiatives of Meaningful Use, Physician Quality Reporting System (PQRS), and the Value Based Modifier Program (VBM) will be replaced by the Merit Based Incentive Program beginning January 1, 2019. Eligible providers also can choose to provide service in an alternative payment model if they qualify. Learn how these changes will impact on your practice(s) and what you should be doing to prepare.

Closing Keynote

Building Strategic Relationships Across the Care Continuum

Tina Nazier, Wipfli LLP

As the health care world shifts from disease management to keeping a population healthy, it is increasingly important to build strong, trusting relationships across all stakeholders in the care continuum and beyond. This session will focus on identifying specific stakeholders in your market who have the greatest impact on the health of your population. It will also provide insight into the keys to building strong, collaborative, lasting relationships with these stakeholders. In addition, it will outline strategies used by other successful, healthy communities, to manage their population health.

Learning Outcome

Following this presentation, attendees will be able to: 1. Identify specific stakeholders in your market who have the greatest impact on the health of your population. 2. Recognize and apply the keys to building strong, collaborative, lasting relationships with these stakeholders. 3. Outline successful strategies used by other "healthy communities".

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